Search Engine Optimisation (SEO)

“75% of users find what they are looking for on the first page of search results”

What Is SEO?

In simple terms SEO or Search Engine Optimisation is the process of improving the visibility of a website on organic (“natural” or un-paid) search engine result pages (SERPs), by incorporating search engine-friendly elements into a website.

How is successful SEO achieved?

To accomplish successful search engine optimisation you would require carefully selected, relevant keywords that will be prominent in search engine results.

A number of methods can be used to achieve high ranking organic search results. This can include high quality content development, website HTML optimisation and restructuring. Link acquisition campaigns supported by high quality content and manual research and outreach can also be adapted.

Here is a basic overview of how SEO development can help your business:

  • Improve search engine friendliness
  • Based on effective keyword research you can improve your website’s rank over a number of months and years
  • Well written, useful and entertaining content will result in a successful link-building campaign and help drive traffic to your site

So what do CNS Media SEO Services include?

Firstly we would conduct an SEO audit of your current website to find the key issues affecting your organic ranking. You can fill in your details regarding an SEO audit right here to get things underway.

With regards to an SEO audit it is difficult to understand how much work would be required for your site without ascertaining the full scale and scope of your current website. Simple SEO checks can include checking for missing title tags or insufficient content within your website. A comprehensive audit would be on a much larger scale and inspect every detail of your website that could potentially be detrimental to the overall search engine ranking of your website.

Content Writing: Does it Help?

The simple answer is yes. However, the content should be highly relevant, high quality and researched to a high standard.

If you think simple content will provide good SEO results, you couldn’t be further from the truth. What you actually need is high quality, well-written content targeted specifically to your website users.

Provided your content is well written, interesting and useful it will inevitably rank and be found based on its value. This can also be a bigger part of SEO development based on a link development campaign.

Generate Your FREE SEO Report

With a wealth of experience in creating and managing campaigns, we can very often find simple and effective ways to improve your online SEO score and ensure you are reaching your audience.

Put us to the test. It won’t cost you a penny!

Types of SEO Services

Code Optimisation

This service is a high form of SEO for your website and involves a comprehensive overhaul of your website HTML. This form of SEO development can affect your ranking in two ways. Firstly, it can eradicate coding clutter and lay it out in a simple to read format for search engine result pages. Another positive of this form of SEO is that it can actually help with the speed your pages load, which from a customer’s point of view is a big bonus.

Link Development

This area is open to debate, but simply put link development can be hugely successful provided you have based your link building on good quality, useful, interesting, entertaining and educational content.

High quality link development work as you can see above concentrates primarily on quality rather than quantity. This will ultimately make your site more relevant and interesting to your audience.

On-Page SEO

You’re probably wondering what this means, but basically it is addressing fundamental elements such as headings, content, page titles, content organisation and internal link structure.

Depending on the level of SEO required this can be done on a basic level or a more comprehensive level, influencing decisions about your website on an ongoing basis, ensuring it is relevant and ranking effectively at all times.

We are an accredited agency for the following:

Google Partner Associated AgencyBing Accredited Professional Associated Agency